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A Forward-Thinking Approach
The Design Process
Beginning with the end in mind, we imagine, research, plan and execute the very best solutions for unique and scalable programs.
Working within the parameters and processes set for your organization, we teach best practices and learn together throughout the process of menu design and launch.
Food Forward Thinking has partnered with many brands to develop proprietary menus, programs, and line extensions. We also teach the design process to retailers to foster innovation within their processes.
6-Step Product Development Process
1. Define
2. Explore
2. Explore
We ask a lot of questions and agree on a clear definition of success. Starting with key stakeholders that share financial and operational targets, we kick off projects with momentum.
2. Explore
2. Explore
2. Explore
Blue sky thinking leads to brilliant discoveries. Partnering with chefs, marketing organizations, operations, equipment manufacturers, distributors, and suppliers, we explore and uncover great ideas together.
3. Design
2. Explore
4. Test & Refine
We prioritize key metrics and use all the research we've conducted to design the products, procedures, smallwares, equipment, layout, and communication tools. We create big, easy-to-understand targets and do all the heavy lifting here.
4. Test & Refine
4. Test & Refine
4. Test & Refine
Robust tests ensure all challenges are identified, and everything goes as planned. A quick refinement step is a great way to make sure all your goals are being met, and that your organization is ready for launch.
5. Launch
4. Test & Refine
6. Measure
The countdown is over, and success is ahead. We help rollout awesome new products and platforms, including internal and external communication tools. We ease the stress of new product launches, and create repeatable processes along the way.
6. Measure
4. Test & Refine
6. Measure
Key metrics, operational and consumer feedback, clear communications, a well-documented process and results are measured and continuously improved. We provide all the tools you need to sustain momentum.